ACTION ON THE
RICHTER SCALE

RADICAL ENT / VIVENDI UNIVERSAL / PS2, XBOX, GAMECUBE / 2005

ROLE: DESIGN & CREATIVE LEAD / Vision, Gameplay, Narrative

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When Grand Theft Auto III redefined open-world design, Radical Entertainment set out to prove there was another way to do it. I led design and creative direction on The Incredible Hulk: Ultimate Destruction, building an open-world action game years before the tech curve caught up.

Our studio had invested early in streaming tech, and Hulk was the perfect test case - pure destruction physics, emergent combat, and superhuman mobility. We fortified the team with Paul Jenkins (writer), Bryan Hitch (concept art), Tom Keegan (voice direction), and Bill Brown (composer). Neal McDonough brought depth and warmth to Bruce Banner; Ron Perlman’s grit elevanted Emil Blonsky / The Abomination.

Simulation, destruction, freedom - all packed into the 32 MB of a PlayStation 2. Our core team of only 32 built one of the first true open-world superhero sandboxes, setting design DNA that echoed through Prototype and beyond.